What social media site do you find the most benefit from using? Is there a certain amount of time you spend each day promoting your site on social media? Are there diminishing returns at some point for putting more time in? Is making relationships online the most important part of social media?

I’ve read a number of opinions on this from just spending 5 minutes a day to recommending forgoing social media and concentrating on actually writing. If social media is an integral part of your business how are you using it to drive traffic and ultimately income to your site?

How important is interaction versus numbers? What social media sites work the best for your outlet?

What if you have nothing to sell other than advertising and you are strictly a content provider?

Share your comments and ideas here.